We Live to Help You Achieve
Why We Exist
From the ashes, stronger than before.
In May 2023, our gym burned to the ground.
We lost our building, our equipment, and the place we had called home since 2008.
What we didn’t lose was our people.
For two years, we set up and tore down equipment inside a church every single week (104 weekends to be exact). Every Friday night we’d put up an entire gyms worth of equipment and pull out an entire sanctuary worth of chairs, and every Sunday afternoon, rain or shine we’d flip the space back from a church and into our gym once again.
And yet, despite the challenging and exhausting circumstances, we grew stronger. Our community didn’t just survive, it got tighter, tougher, and more committed than ever.
On May 23, 2025, we opened the doors to our new home at The PHNX, a space built from the ashes. This building isn’t just steel and brick, it’s proof that resilience pays off, that hard seasons don’t have to break you, and that when people show up for each other, they can rebuild something even better than before.
That’s why we exist. To help people rise. No matter what they’re facing.
Our Mission at CrossFit Trussville
Since 2008, our mission has been clear to change lives through fitness, nutrition, support, and love.
Yes, we want you to get stronger, fitter, and healthier. But that’s not the whole picture. We’re here to help you become the kind of person who shows up for yourself and others. We believe this place should be more than a gym, it should be a community where you belong, where you’re challenged, and where you leave better than you came in.
Our values come straight from Galatians 5:22-23:
"But the fruit of the Spirit is love, joy, peace, patience, kindness, goodness, faithfulness, gentleness, self-control."
These aren’t just words we put on the wall. They’re the standard we aim to live by. We’re not perfect, but every coach, every class, and every interaction is an opportunity to practice these values in real life.
Our Core Promise: Better Every Day
This isn’t just a slogan. Better Every Day is how we approach coaching, training, and life. It’s the belief that progress—physical, mental, and spiritual—is built through small, intentional steps done with excellence.
Here’s what that looks like in action:
Always Improving – We refine our coaching, programs, and facility so your experience keeps getting better.
Owning Our Actions – Progress comes from responsibility, and we hold ourselves and our members accountable.
Integrity in Everything – We’re honest, fair, and transparent—even when it’s hard.
Learning & Growing – We seek wisdom, embrace feedback, and adapt to become stronger as individuals and as a team.
Empowering You – We give you the tools, education, and confidence to succeed inside and outside the gym.
Giving Back – We believe in serving others, both within our four walls and in the community.
Staying Resilient – Challenges and setbacks will happen. We keep showing up, adjusting, and pushing forward together.
“It is not the critic who counts: not the man who points out how the strong man stumbles or where the doer of deeds could have done better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood, who strives valiantly, who errs and comes up short again and again, because there is no effort without error or shortcoming, but who knows the great enthusiasms, the great devotions, who spends himself in a worthy cause; who, at the best, knows, in the end, the triumph of high achievement, and who, at the worst, if he fails, at least he fails while daring greatly, so that his place shall never be with those cold and timid souls who knew neither victory nor defeat.”
— Theodore Roosevelt
Speech at the Sorbonne, Paris, April 23, 1910
We promise to stay in the arena.
Why This Matters
Anyone can give you a workout.
Not everyone will walk with you through the hard seasons, call you higher when you start to drift, and celebrate with you when you hit the milestones. That’s what we do here.
Because at CrossFit Trussville, we believe who you become in the process is even more important than the numbers on the board.